Nomad Safaris & Sustainable Paper

Green Printing for Tourism: Nomad Safaris’ Approach

At Print Central, we often get asked, "What’s the most eco-friendly paper stock?" The answer isn’t always simple, as it’s essential to look beyond the labels.

We prioritize quality and sustainability by selecting papers that aren’t necessarily the cheapest but offer strong eco-credentials. Our standard stock comes from regenerative forests. For some clients, like Nomad Safaris, fully recycled paper is the preferred choice.

David, the owner of Nomad Safaris, has been operating his adventure tourism business in Queenstown for over 30 years. From the outset, Nomad Safaris has been committed to sustainable and environmentally friendly practices, we had the opportunity to get his perspective recently.

A Commitment to Eco-Conscious Practices

“We feel quite strongly about looking after the wonderful planet we are part of,” says David. This dedication is evident in the small, everyday decisions the business makes, whether it's choosing biodegradable cleaning products, recycling in the office, or opting for recycled stock in printed materials. David emphasises, “If you think about it, it's easy to be conscious of whatever you're buying and what you're throwing away.”

Navigating the Challenges of Sustainability in Business

Despite their efforts, David acknowledges the challenges of promoting sustainability in a business heavily reliant on transportation. “We don't like to talk about being sustainable, because being in the transport business, you could easily get shot down - there's far more harm than the good we're doing every time our vehicles roll,” David notes. For Nomad Safaris, the focus isn't on claiming to be eco-warriors but rather on making conscious, incremental improvements in every aspect of their operations.

The Importance of Sustainable Partnerships

When it comes to printed materials, like their brochures, Nomad Safaris works closely with Print Central, a company that shares their commitment to sustainability. “Print Central has always maintained a personal connection with us, which is rare these days,” David explains. This close partnership allows Nomad Safaris to make informed, eco-friendly choices about their marketing materials, such as using recycled paper stock and avoiding heavily bleached products.

Print Central’s hands-on approach has been key in guiding Nomad Safaris through sustainable printing decisions. “They’ve helped us understand which stock is heavily bleached and what’s best for the planet,” says David. This collaboration ensures that even their brochures, a staple marketing tool for the business, are produced with the environment in mind.

Sustainability: A Continuous Journey

For Nomad Safaris, sustainability isn’t about perfection - it’s about progress. Every day, they make small but meaningful decisions to reduce their impact, whether it’s through recycling, eco-friendly operations, or partnering with like-minded businesses like Print Central. It’s not just about looking good on paper - it’s about making sure that paper is good for the planet too.

You can find Nomad Safaris at 37 Shotover Street, Queenstown, or visit their website nomadsafaris.co.nz to discover all of the tour options and even book online.